En la escena incorporates the three most powerful, visible and effective advertising medias’ at the core of its multi-media advertising/marketing platform; Television, Internet and Social Media.
It also incorporates the most popular and largest attended Major Social Events held within the Hispanic culture in the Western Hemisphere.
As added value, it will also incorporate a Community Involvement Project. This unique combination of media components ensures the success of this campaign for brand in achieving the outstanding results for its sponsorship.
Features:
* The latest En La Escena national and local news, plus entertainment, sports, music stories, and more. Information about popular En La Escena talent and shows. Best photos and videos of the day, along with slideshows
* Commenting, and sharing favorite articles, photos and videos via text message, email, Twitter or Facebook
* Alerts for breaking En La Escena news
* Personal horoscopes of the day and horoscope videos of the week
* Customize the app for location and get the latest weather information, including live weather conditions, up-to-the minute temperature, and five-day forecasts.
The En La Escena App is the latest addition to Univision’s great app line-up, which includes soccer, sports scores and video apps that resonate wit